To Reinvent Themselves, Manufacturers try Doing More

The latest idea to reinvent American manufacturing: Servitization.

More manufacturers are shifting their focus from products to end solutions in a means to enhance their competitive advantage.

A survey of 750 manufacturers in 16 countries by enterprise applications company IFS found a growing number are offering “servitization.” Anthony Bourne, Vice President of Global Industry Solutions at IFS wrote a white paper on the trend and said this is where the manufacturer expands its product line with implementation, maintenance, upgrades and a lifecycle approach, offering not just a product but an outcome.

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