How LEGO might Turn Kids into Robotics Engineers

Everybody’s played with Legos at some point in their lives, the plastic bricks are easily some of the most iconic toys in the world. But in recent years LEGO has expanded into video games and robotics (MindStorms), but the core of LEGO has always been about building and play. The challenge for LEGO is how to meet the growing demand for younger and younger kids to have more tech connected toys, while still staying true to their building roots. The company believes the answer is LEGO Boost Creative Toolbox.

LEGO Boost Creative Toolbox is a robotics kit for kids ages 7-12 with a heavy emphasis on building and playing. It’s a set of motors and programmable bricks that can work with existing Lego kits and turn them into motorized or motion-sensitive toys. And the app can record voice effects… so, yes, you can make your robot Lego-cat speak. If all goes well this toy could introduce Robotic Engineering to a whole generation of children. Read more.

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